Square Structures
Square Structures is a home building company specializing in transforming unique lots into tailored living spaces, with a focus on start-to-finish custom home design and construction.
Website Audit and Refinement:
– Performed a comprehensive audit to assess and enhance website performance, including visual and functional improvements
– Defined project scope with clear objectives and timelines, delivering detailed feedback and implementing necessary edits
Content Restructuring and Enhancement:
– Restructured content for a cleaner, more professional look, revising and polishing text to improve readability and flow
– Updated navigation and integrated new content, such as redirecting pages and refining key sections for better user experience
Graphic Design and Web Page Development:
– Designed and updated graphics to align with the brand’s aesthetic and created new pages, including “Poplar Pointe” and “71 Birchcliff Road”
– Developed a new “Awards” page to highlight company achievements and included visual elements like galleries and contact feature
Home Page and Additional Enhancements:
– Improved home page layout and formatting, including image adjustments, content reorganization, and consistency in design elements
– Updated additional pages to ensure consistent font sizes, spacing, and content quality
– Used additional softwares to improve photo quality and re-organized galleries to ensure proper flow of images
Website Speed and Performance:
– Implemented performance optimization tools, and addressed large image files to enhance website speed and functionality
Robbi Rose Marketing 