GOLDBECK SOLAR Canada Corp.
Marketing Coordinator | Renewable Energy Industry
Marketing Work & Impact
During my time with Goldbeck Solar Canada, I served as the primary marketing lead for the Canadian division, supporting the company’s brand presence, communications, and marketing initiatives across the country. My work included managing social media growth, developing marketing materials, supporting trade shows, and creating content to strengthen the company’s visibility within the renewable energy sector.
Digital Marketing & Content Development:
– Managed LinkedIn and other digital platforms, creating content that increased brand awareness and engagement
– Wrote press releases highlighting company milestones, project developments, and industry leadership
– Developed employee biographies to introduce team members and highlight their expertise during project bidding meetings
– Created all marketing content and multi-post campaigns aligned with industry trends and company initiatives to increase visibility and engagement
Branding & Marketing Materials
– Led the full transition of marketing materials after the company’s acquisition by Goldbeck Solar, updating all assets to reflect the new corporate branding
– Designed brochures and marketing collateral showcasing Goldbeck Solar’s products and services
– Created presentations for clients, stakeholders, and internal teams
– Implemented website updates to improve user experience and support SEO performance, occasionally editing site code to implement changes
Trade Shows & Industry Events
– Assisted in the design and setup of trade show booths to create a professional and engaging presence
– Developed trade show collateral including brochures, flyers, and informational materials
– Represented the company at industry events, engaging with potential clients and partners
Published Press Releases
A selection of press releases and blog articles I wrote highlighting company milestones, project developments, and industry initiatives.
Company Brochure
Trade Show Booth Design
Construction Sign Design to Print
Social Media Content
